Ratings Hit Historic Lows (Image Credits: Unsplash)
Editorial cartoonists nationwide and internationally have sharpened their pencils to satirize CNN’s ongoing struggle with shrinking audiences.
Ratings Hit Historic Lows
CNN experienced significant viewership drops in recent years. The network lost 45 percent of its primetime audience from 2017 through 2025.[1][2] Primetime averages fell to under 500,000 viewers in July 2025, marking a 42 percent decline from the previous year.[3]
Further erosion followed. During the week of May 12, 2025, CNN recorded 405,000 primetime viewers, a new low for that year.[4] Post-election periods exacerbated the trend, with nearly 50 percent drops in some metrics.[5] These figures reflected broader challenges in cable news.
Cartoonists Seize the Moment
Publications compiled recent works targeting CNN’s woes. The Las Vegas Review-Journal featured a selection from U.S. and global artists under the banner of CNN’s collapse continuing.[2] Such collections highlighted satire’s role in public discourse.
Artists like Dave Granlund contributed pieces that captured media shifts.[6] Earlier compilations addressed similar themes, such as plummeting ratings.[7] Cartoonists used exaggeration to underscore audience flight.
Shifts in Media Landscape
Cable news faced cord-cutting and streaming competition. CNN and peers saw primetime viewership fall 38 percent post-election compared to prior months.[8] Over eight years, CNN shed more than 40 percent of total day and primetime audiences.[9]
These trends prompted internal changes. Layoffs and strategic pivots emerged amid financial pressures.[10] Cartoonists depicted networks grappling with relevance in a fragmented market.
| Period | Primetime Viewers (approx.) | Change |
|---|---|---|
| 2017 Baseline | ~900,000 | – |
| July 2025 | ~500,000 | -42% |
| May 2025 Week | 405,000 | New Low |
Satire’s Enduring Appeal
Political cartoons offered concise critiques. They amplified discussions on trust and bias perceptions fueling declines.
- Exaggerated empty studios symbolized viewer exodus.
- Comparisons to entertainment reruns highlighted lows.[5]
- Networks as sinking ships captured competitive pressures.
- Shifting allegiances to digital platforms appeared frequently.
- Legacy media versus new voices formed recurring motifs.
Though specifics varied, the consensus pointed to adaptation needs.
Key Takeaways
- CNN’s primetime audience shrank dramatically over nearly a decade.
- Editorial cartoons provided visual commentary on these shifts.
- Media evolution demands innovation amid satire’s watchful eye.
Cartoonists reminded audiences of accountability in journalism. As CNN navigates these waters, satire ensures the conversation persists. What role do you see for editorial cartoons in today’s media critique? Share your thoughts in the comments.
